Print & Packaging
Lumina Skincare
Premium packaging series with holographic foil details.
ClientLumina Skincare
RoleArt Direction
Services
Packaging Design,Print Production
Year2023
The Challenge
Lumina needed to stand out on crowded Sephora shelves. Their organic ingredients justified a high price point, but their previous packaging looked medicinal and generic.
The Solution
We leveraged texture and light. Using a soft-touch matte finish with precision spot-UV gloss and holographic foiling, the packaging catches the light from every angle, promising a 'luminous' result before the customer even tries the product.
Product Lineup